Which Loft Am I?

It comes down to one question: how do you fall asleep? Answer that and you're basically done. If you still get it wrong, we'll swap your loft free within 30 nights.

Start With How You Sleep

Your sleep position decides the gap between your head and the mattress. Your pillow's job is to fill it — no more, no less.

You sleep on your side

Your shoulder makes the biggest gap. You need the most height to keep your head level with your spine.

You Are
High Loft

You sleep on your back

The gap is smaller. You need just enough to hold your neck's natural curve without pushing your chin down.

You Are
Medium Loft

You sleep on your stomach

Your head is nearly flat already. Anything tall bends your neck backwards. You want the lowest, softest option.

You Are
Low Loft

Switch positions all night? You're a combo sleeper — go Medium.

Then Adjust For Two Things

Your position gives you the answer. These can nudge it a step up or down.

Your Mattress

A soft mattress lets your shoulder sink in, shrinking the gap. A firm one keeps you on top of it.

  • Soft mattress? Go one step lower.
  • Firm mattress? Go one step higher.
  • Medium mattress? Stick with your answer.

Your Build

Broader shoulders make a bigger gap on your side. Height is a hint — position still leads.

  • Under 5'5" (165 cm) → lean lower.
  • 5'5"–5'9" (165–175 cm) → lean medium.
  • Over 5'9" (175 cm) → lean higher.

The Full Chart, Pillow By Pillow

Once you know your loft, here's what it means on each pillow.

Pineapple Cloud Pillow

Three Lofts · Adjustable Fill
LoftHeightBest ForFeel
Low2.4"6 cmStomach sleepersLowest, softest
Medium3.1"8 cmBack & combo sleepersBalanced — most popular
High3.9"10 cmSide sleepersFullest, firmest

Adjustable fill — pick your loft, then add or take a little out to fine-tune it.

Cirrus Down Pillow

Three Lofts · Built To Height
LoftLoft HeightSleep DepthBest For
Low6.3–7.1"16–18 cm~2.8"7 cmStomach sleepers
Medium7.1–7.9"18–20 cm~3.5"9 cmBack & combo sleepers
High7.9–9.1"20–23 cm~4.3"11 cmSide sleepers

"Loft height" is how tall the down sits before you lie on it. "Sleep depth" is how far your head settles in once you do. Pillow size 29" × 19" (74 × 48 cm).

Marshmallow Puff Pillow

One Size
Size (in)Size (cm)LoftBest For
26.0"W × 15.7"L × 9.1"H66W × 40L × 23H cm9.1" / 23 cmMost sleeperssoftest, plushest

No loft to pick — the Marshmallow Puff comes in one height, so there's no size selector at checkout.

How To Tell You Picked Wrong

Give it about a week — your body needs a few nights to settle into a new height.

Signs it's too high

  • Stiff, sore neck in the morning
  • Chin feels pushed toward your chest
  • You keep pulling the pillow down
Fix: go one loft lower.

Signs it's too low

  • Sore shoulder you were lying on
  • Head feels tipped back
  • You fold the pillow or stack an arm under it
Fix: go one loft higher.

Still not sure? Start with Medium — it suits most people. We'll exchange your loft free, one time, in your first 30 nights.

How the LoftMatch™ System works →